Viale Ceccarini connects the historic center (Riccione Paese) to the sea and is the symbolic place of this resort. We are in the promenade area par excellence, the place where luxury shopping, typical gastronomy, entertainment and cultural events are concentrated. This pedestrian-only boulevard is not only the city's living room but also represents an ideal meeting point between tradition and modernity. Here, where elegance blends with the dynamism of contemporary life, new trends are born and new styles are created.
Viale Ceccarini is famous for its high-fashion boutiques and designer stores, which offer shoppers a wide selection of clothing, accessories and jewelry from top international brands. To stroll down the avenue is to immerse yourself in a world of elegance and style, where every storefront invites you to discover the latest fashion trends. They range from large international brands to single-brand stores of commercial brands. Just to name a few: Mango, Iceberg, Borbonese, Gaudenzi (multi-brand boutique selling Fendi, Alberta Ferretti, Versace, Valentino), Missoni, Ferretti.
The boulevard hosts year-round cultural events, art exhibitions, concerts and festivals that enrich Riccione's tourist offerings. The Piazzetta degli Eventi, located along the boulevard, and the Palazzo dei Congressi transform Viale Ceccarini into an open-air stage where art and culture meet for the pleasure of residents and tourists alike.
Fashion and designer shopping
Viale Ceccarini is famous for its high-fashion boutiques and designer stores, which offer shoppers a wide selection of clothing, accessories and jewelry from top international brands. To stroll down the avenue is to immerse yourself in a world of elegance and style, where every storefront invites you to discover the latest fashion trends. They range from large international brands to single-brand stores of commercial brands. Just to name a few: Mango, Iceberg, Borbonese, Gaudenzi (multi-brand boutique selling Fendi, Alberta Ferretti, Versace, Valentino), Missoni, Ferretti.
Restaurants, cafes and ice cream parlors
The boulevard is dotted with restaurants, cafes and ice cream parlors. Some venues have an outdoor foyer with tables and sofas and, in addition to satisfying the palate, are a nice showcase on the boulevard. Having an aperitif, dining at one of the restaurants on Viale Ceccarini or even, simply, having a coffee at the bar, becomes an interesting and pleasant experience. Lunch and dinner can be eaten at Canasta or Diana's pizzeria restaurant, while for an aperitif, tea, or coffee you can count on Blue b café and Sasà. So many possible culinary experiences, so unique is the atmosphere they share: as refined and glamorous as the avenue they overlook.Clubs and nightlife
In the evenings, especially in the summer, Viale Ceccarini becomes a meeting point for many young people. From here, in fact, evenings start, we meet, drink or eat something together and then continue the evening in the discos in the hills, Peter Pan Club, Cocoricò, Villa delle Rose. Also overlooking Viale Ceccarini is Balena, one of the coolest clubs of the moment, which offers good food, great drinks and DJ sets in a well-kept location. Sophisticated design and signature cocktails also at Venticinque Riccione, a trendy lounge bar just steps from Viale Ceccarini on Piazzale XXV Aprile.Cultural Events and Performances
The boulevard hosts year-round cultural events, art exhibitions, concerts and festivals that enrich Riccione's tourist offerings. The Piazzetta degli Eventi, located along the boulevard, and the Palazzo dei Congressi transform Viale Ceccarini into an open-air stage where art and culture meet for the pleasure of residents and tourists alike.
Ceccarini Avenue with children
Viale Ceccarini is also a welcoming place for families with children: it offers several stores and activities tailored for families. On Viale Ceccarini and surrounding streets are many children's clothing stores, such as Gaudenzi Kids, Abitini, Upim, DOUUOD Kids, and Adelaide Junior. This place is pleasant to live even for those who do not want to buy anything: Viale Ceccarini is safe for walking with children at any time of day or evening and is comfortable to walk along even with a stroller. Bars and ice cream parlors are also encountered along the avenue for a tasty snack. 